Amazon IXT Booth
Turning Inclusion Into a Tangible Experience.
Challenge:
Amazon’s People Experience & Technology team wanted to bring their “In This Together” (IXT) initiative to life through an immersive conference booth experience that would resonate across audiences.
Approach:
We developed the creative direction and visual system that translated IXT’s inclusive message into a physical space — integrating brand storytelling, environmental graphics, and cohesive signage.
Solution:
20x20 booth concept & design
Visual storytelling panels & halo graphics
Partner collaboration and print-ready production design
IMPACT:
Adopted across global IXT communications. Delivered within 4 weeks with full partner alignment.
Community Moments Video Series
Storytelling that connects culture and leadership.
Challenge:
Amazon needed a series of internal videos highlighting leadership and cultural moments from Warriors Week to Hispanic Heritage Month and beyond with authenticity and creative cohesion.
Approach:
We created visual systems and motion templates that unified diverse campaigns under one Amazon voice blending interviews, B-roll, and design overlays.
Solution:
Campaign branding and video motion graphics
Editorial and visual direction
Multi-format deliverables for global internal distribution
IMPACT:
Improved engagement and cross-team visibility. Videos adopted across regional PXT divisions as templates for future storytelling.